How To Get Started With Apaya
A complete guide to setting up your Apaya account, connecting social platforms, and launching your first fully automated, AI-generated social media campaign in minutes.
Apaya Help Center
Find answers to common questions about using Apaya AI social media management software.
Getting Started
Learn how to quickly set up your account, connect your social media profiles, and launch your first automated marketing campaign using Apaya AI's core content generation tools.
How To Connect Your Social Media Accounts
Learn how to connect all your social media accounts (Instagram, X, LinkedIn, and Facebook) to Apaya to enable content publishing. Includes simple steps for reconnecting and troubleshooting.
How to Create an AI Social Media Campaign
A step-by-step guide on creating, scheduling, and launching a marketing campaign in Apaya. Learn to define your content strategy (Pillars vs. Topics), guide the AI content generation, select templates, and approve posts for automatic publishing.
How To Add a New Brand
For Galaxy Plan members, this guide explains how to onboard a new brand by analyzing its website, creating the Brand Framework, generating initial social media posts, and connecting the brand's social accounts.
Product Overview
A comprehensive guide to setting up your brand's foundation, managing content generation using the AI framework, and utilizing the core tools for scheduling, monitoring, and social listening in Apaya.
Home (Dashboard)
This is your central hub for managing all your social media activity. It's the first page you see when you login to Apaya.
Schedule
The Schedule is your central hub for viewing and managing all upcoming social media content. It provides a comprehensive look at what is being posted, where, and when. You can...
Brand Framework & Profile
The Brand Framework is the core intelligence behind Apaya. It serves as the "brain" that guides our AI when generating your content. This profile is automatically generated during your initial...
Topics
Topics serve as the specific subject matter engines for your posts. While "Content Pillars" determine the style of a post (e.g., Educational vs. Promotional), Topics determine what the post is...
Brand Identity: Logo & Colors
Brand Identity controls the visual DNA of your social media content. This section defines the logo and color schemes that Apaya automatically applies to your image templates. When you first...
Color Palette Generator
The Color Palette Generator is a helpful utility that allows you to create and save custom color schemes for your brand. This tool is useful for expanding your options beyond...
Asset Manager (Photos & Images)
The Assets section serves as your dedicated library for storing brand imagery. It functions like a standard cloud file manager, allowing you to upload, organize, and store files that you...
Templates
Templates are the core visual building blocks for your social media posts. Every post image generated in Apaya is built upon a chosen template, which defines the layout, shape, and...
The Design Editor
The Design Editor is a powerful, layer-based tool that allows you to customize the look and feel of your social media image templates. If you are familiar with design software...
Analytics
The Analytics section is your central hub for monitoring the performance of your social media campaigns and posts. Data is aggregated from all platforms to provide a clear view of...
Social Scanner
The Social Scanner acts as a social listening tool, monitoring conversations on platforms like Reddit and X (formerly Twitter) that are relevant to your business keywords. It surfaces these conversations...