Social media content creator
Type an idea. Get ready-to-publish social media posts.
Apaya's AI social media content creator turns a one-line idea into a ready-to-publish post — caption, visual, and hashtags — on brand, for every platform. Posts, reels, stories, and carousels, all from one box.
The hard part isn't posting. It's knowing what to post.
You don't need another empty calendar. You need to get past the blank box — what do I even say today? Most tools hand you a cursor and wish you luck. Apaya does the thinking for you.
From idea to post in three steps.
Type an idea — or pick a topic.
Give Apaya a brief, choose a topic, or point it at your website and let it write from pages we've already crawled. Add your own photos or pull from your brand gallery, and choose which platforms each post is for.
AI creates the whole post.
Ask for up to six posts at once. Apaya writes the caption, designs an on-brand visual, and adds the hashtags — all in your brand voice. Create a single post, a carousel, a reel, or a story.
Review, then schedule or publish.
Keep the ones you like, tweak them, or discard and generate more. Send a post to a teammate for approval if you need to, then publish now or drop it on your calendar. Nothing goes live without your sign-off.
On-brand by default
Every post is built on your brand.
Apaya builds a brand profile from your website: your voice, your audience, your colors, and your logo. It's a strong starting point, and you can edit any of it. No website? Set it up yourself. Either way, every post is created from that profile, so it always looks and sounds like you.
- Captures your voice, tone, and audience
- Applies your logo, colors, services, and look and feel
- No website? Build your brand profile yourself
Extracted from your website.
+ Niche, Pain Points, CTAs, and more
Social media content creator
Create captions, posts, carousels, reels, and stories.
Most tools stop at a caption. Apaya builds the whole post: it writes the copy, generates an on-brand image, lays out carousel slides, and scripts short-form video. Pick a format from one box and get back something ready to publish.
- Writes the caption and generates the visual together
- Lays out multi-slide carousels and scripts short-form video
- Pick a format and get a finished post back
Branded graphics created automatically.
Save hours every week
Hours of work, done in minutes.
Brainstorming, writing, and designing a single post by hand can take 30 minutes. Apaya does it all in a couple, then hands you a batch to choose from. The time you used to lose to social media goes back into your business.
- What took 30 minutes a post now takes a couple
- Brainstorms the ideas so you don't have to
- A full week of posts from one quick session
30 posts generated for this month.
Plan, create, schedule, publish, and track. All from one place.
- Create content faster than ever
- Generate on-brand captions, hashtags, images, and full campaigns in one place. Apaya brainstorms ideas with you and turns them into finished posts.
- Plan a month at a glance
- See every post, network, and campaign on one calendar. Drag to reschedule, spot the gaps, and let Apaya fill them fast.
- Reach more of your audience
- Schedule posts to publish automatically at the best time, so you show up the moment your audience is scrolling and grow your reach.
- Get approvals faster
- Send posts for review and get the thumbs up with approval workflows built for your team. Everyone collaborates in one place.
Results from businesses like yours.
Your social media could look like this too.
"We went from posting once a week — when we remembered — to daily thought leadership on LinkedIn and Instagram. Engagement doubled in weeks, and nobody on our dev team had to touch it."
Abhisek Sharma Owner at SCP Technologies
"I used to spend my Sunday nights writing posts for the week. Now Apaya handles our customer stories and promotions automatically. Inquiries are up 25% and I got my weekends back."
Sarah Chen Owner at BerksConnect
"We manage social for 50+ clients. Before Apaya, that meant 50+ content calendars built by hand. Now the AI drafts everything and my team just refines. We cut production time by 40% and our clients are getting better results."
Mike Patel Director at Resultris Agency
"Our social traffic was flat for a year. We switched to Apaya and within two months, social traffic was up 20% and sales from social channels grew 15%. The posts are consistent and sound like us."
Emma Lopez Manager at Toperty
"I'm a one-person marketing team. Before Apaya, I'd go weeks without posting. Now we publish daily across three platforms. Followers grew 25% in three months and I spend maybe 20 minutes a week reviewing posts."
Jordan Kim Director at Doors4Jobs
Ready to see it work for you?
Start Your 3-Day Free TrialTry it for 3 days • $0 today • Cancel anytime
Get started with Apaya.
Plans from $59/month. Start with a 3-day free trial — cancel anytime.
- AI content generation in your brand voice
- Automated scheduling and publishing
- Brand framework + social analytics
- Review and approve, or run hands-off
Self-serve plans
From $59/mo
Billed annually. Monthly billing available.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
Want it done for you?
Managed+ at $1,299/mo — our team runs your social media for you, with a dedicated strategist.
Learn about Managed+ →Social Media Content Creator FAQs
Common questions about creating content with Apaya's AI.
Can Apaya help me decide what to post?
What does Apaya actually generate?
How does it stay on brand?
Can I edit or regenerate a draft?
Which platforms can I create for?
Do I have to create posts one at a time?
Can it use my own photos and content?
Ready to generate your first post?
Type an idea. Get back an on-brand post — caption, visual, and hashtags — ready to publish.
Start Your Free 3-Day TrialTry it for 3 days • $0 today • Cancel anytime