Analytics & Reporting
LinkedIn engagement rate benchmarks for 2026: 5.20% by impressions, 2% or 3.4% by Hootsuite's unstated math, and untracked by the industry's biggest benchmark publisher. The full data, sorted by formula.
Analytics & Reporting
TikTok engagement rate benchmarks for 2026. One report crowns TikTok the highest-engagement platform at 2.01%; another puts it near the bottom at 1.5%. Both are current. Here's the full data.
Analytics & Reporting
Facebook engagement rate benchmarks for 2026. Published averages range from 0.063% to 3.8% for the same platform, a 60x gap. The formulas explain it, and the reach data explains what to do.
Analytics & Reporting
Healthcare social media benchmarks for 2026. The reports either skip healthcare or average your practice with Pfizer. Here's what exists, why the industry won't measure you, and what to track instead.
Analytics & Reporting
Instagram engagement rate benchmarks for 2026 from four source reports. The published averages range from 0.30% to 3.5% for the same platform. Here's why, and what your number should be.
Analytics & Reporting
Nonprofit social media benchmarks for 2026: engagement rates from 0.56% to 4.4% depending on the source, M+R follower and adoption data, and the X exodus by the numbers.
Analytics & Reporting
X engagement rate benchmarks for 2026. The median brand earns 0.03% per post, which doubled year over year and still rounds to zero. The full data, including who's left.
Analytics & Reporting
2026 beauty industry engagement rate benchmarks for Instagram, TikTok, Facebook, LinkedIn, and X. I pulled the source reports. The most-measured industry in social media still has the least useful answer.
Analytics & Reporting
2026 real estate engagement rates for Instagram, TikTok, LinkedIn, Facebook, X. I pulled the actual source reports. Most of this data is thinner than you think.
Analytics & Reporting
Social media engagement rate benchmarks by industry for Instagram, TikTok, Facebook, LinkedIn, and X in 2026. See where your industry stands, and why the published numbers disagree.
Analytics & Reporting
Social media statistics 2026: 5.66 billion users, $277B in ad spend, AI search data, year-over-year growth tables, and platform rankings. 60 numbers, every one sourced and linked.
Analytics & Reporting
AI social media monitoring tracks your brand, competitors, and industry across every platform in real time. How social listening AI replaces hours of manual work.