Spark
One business, 1-2 social accounts.
$39/mo
Billed annually ($468/year)
Save $120/year
- 1 Brand
- 2 social accounts
- All features
- Basic support
Facebook Reel Analytics
AI Facebook reel analytics that shows which Reels actually perform.
You posted a Reel and it got views. Great. But is it driving engagement? Growing your audience? Worth the effort? Apaya's facebook reel analytics tracks every Reel's performance, identifies what makes some Reels explode while others flop, and tells you exactly how to create better short-form content.
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Reel Analytics
0:28
Watch-through Rate
67%
Avg Watch Time
18.4s
Saves
847
Shares
234
↑ 42% vs previous reel · Top 5% in your niche
You need facebook reel analytics because view counts don't tell the whole story.
You check views. You feel good or bad. That's the extent of your Reel analytics.
You have no idea if your Reels are reaching new people or just your existing followers
Some Reels get 10x more views than others and you can't explain why
You don't know if Reels are worth the extra production effort compared to regular posts
Facebook's native Reel metrics are minimal and scattered — no unified performance view
How Apaya's facebook reel analytics works.
1
Connect your Facebook page
Link your page through the Meta API. Apaya pulls in performance data for every Reel you've published — views, engagement, reach, and completion rates.
2
AI analyzes your Reel performance
Each Reel is scored on views, engagement rate, completion rate, and audience growth contribution. Apaya identifies what separates your best Reels from your worst.
3
Create better Reels with data
Stop guessing what makes a Reel work. Apaya gives you specific insights on optimal length, hook style, topic, and posting time — all based on your own performance data.
Facebook Reel Analytics
Every Reel scored and ranked.
- Reels ranked by views, engagement rate, completion rate, and shares
- See which Reels drove new followers vs. which only reached existing ones
- Compare Reel performance against your regular post performance
Not all Reel views are equal. A Reel with 10,000 views and a 15% completion rate tells a different story than one with 10,000 views and an 80% completion rate. Apaya ranks your Reels across multiple metrics — views, engagement, completion rate, shares, and new follower contribution — so you understand the full picture. You'll also see how your Reels stack up against your regular posts to decide where to invest your content effort.
Reel Analytics
0:28
Watch-through Rate
67%
Avg Watch Time
18.4s
Saves
847
Shares
234
↑ 42% vs previous reel · Top 5% in your niche
Completion Rate Analysis
Find out where people stop watching.
- Track what percentage of viewers watch your entire Reel
- AI identifies which Reel lengths and hook styles keep attention longest
- Compare completion rates across topics, formats, and posting times
Views mean someone scrolled past your Reel. Completion rate means they actually watched it. Apaya tracks how far viewers get through each Reel and identifies patterns. Maybe your 15-second Reels get 90% completion but your 30-second ones drop to 40%. Maybe Reels that start with a question hold attention longer than ones that start with a statement. These insights help you create Reels people actually watch — not just glance at.
Post Performance
8.4/10 Morning motivation post...
Published: Mar 7, 2:15 PM
Reach
3,247
↑ 12% vs avg
Impressions
5,891
↑ 8% vs avg
Engagement
412
↑ 24% vs avg
Best performing time: 2:00–3:00 PM · Above average by 34%
Growth Impact
See which Reels actually grow your audience.
- Track new followers gained from each Reel
- Identify which topics and styles attract new audience members
- Compare the audience growth impact of Reels vs. regular posts
The biggest promise of Reels is reaching people who don't follow you yet. But not every Reel delivers on that promise. Apaya tracks which Reels drive new followers and which ones only circulate among your existing audience. You'll see the specific topics, hooks, and formats that attract new people — so you can intentionally create Reels designed for discovery, not just content for content's sake.
Engagement Overview
Last 30 days
24%
1,247
Likes
386
Comments
142
Shares
Engagement by day
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Top post type: Questions Avg rate: 4.7%
Content Optimization
Data-backed recommendations for better Reels.
- AI recommends optimal Reel length based on your audience's attention patterns
- Topic and style suggestions based on what performs best for your page
- Posting time recommendations specific to Reel performance, not just general Facebook activity
Creating better Reels shouldn't require guessing. Apaya analyzes your Reel performance history and gives you specific, data-backed recommendations. It might tell you to keep Reels under 20 seconds, start with a bold statement instead of a question, or post on Thursday mornings when your audience is most receptive to video content. Every recommendation comes from your own data — not generic advice from a marketing blog.
Performance Dashboard
AI learns from the data and improves.
Total Posts
194
posts published
Reach +12%
4.2K
accounts reached
Engagement +8%
847
accounts engaged
Clicks +24%
312
profile clicks
Cross-Platform
LinkedIn
+312 Facebook
+248 Instagram
+189 Who uses facebook reel analytics?
Anyone creating Facebook Reels who wants to know if the effort is paying off. Apaya's facebook reel analytics turns Reel creation from guesswork into strategy.
Small businesses experimenting with Reels and unsure what works
Marketing agencies tracking Reel performance for client campaigns
Social media managers comparing Reel ROI against other content formats
E-commerce brands using Reels for product showcases and launches
Real estate agents creating property walkthrough Reels
Fitness trainers and studios sharing workout clips and tips
Restaurants showcasing food preparation and behind-the-scenes content
Content creators optimizing their short-form video strategy
Get Started Today
Try it for 3 days • $0 today • Cancel anytime
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Blaze
One business, multiple channels.
$79/mo
Billed annually ($948/year)
Save $240/year
- 1 Brand
- 4 social accounts
- All features
- Basic support
Facebook Reel Analytics FAQs
What is Facebook Reel analytics?
Facebook Reel analytics tracks the performance of your Facebook Reels — measuring views, engagement, completion rates, shares, and audience growth. Apaya's AI-powered analytics goes further by ranking Reels, identifying winning patterns, and recommending specific improvements for your short-form video content.
Why does completion rate matter for Reels?
Can Apaya tell me the best length for my Reels?
How do Reels compare to regular posts for growth?
Can I track Reel analytics for multiple pages?
Does Apaya help me create better Reels?
🎬
Make Reels that actually perform.
See what works, cut what doesn't, grow faster.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime