AI social media manager for real estate.
Apaya learns your real estate business, writes your posts, designs your graphics, and publishes to Instagram, Facebook, LinkedIn, and X—automatically. Your social media stays active while you focus on clients.
You know you should be posting to social media more.
You just don't have time. Between showings, closings, and managing listings, your real estate social media marketing falls to the bottom of the list. When you do sit down to post, you stare at a blank screen—or a client calls.
Apaya fixes this. It writes the posts, designs the graphics, and publishes them—every day, on every platform. You don't touch it.
AI-generated social media marketing for real estate professionals.
New listings, market updates, neighborhood guides — Apaya creates posts that keep you visible to buyers and sellers in your territory.
Westlake Realty Group This 1926 Craftsman sat on market for 62 days with another agent. We restaged it, shot new photos on a sunny Tuesday, and had 3 offers by the weekend. Presentation is everything.
Closed 38 transactions this year. 26 of them came from past client referrals. The best marketing strategy in real estate is still picking up the phone 6 months after closing to ask how the new house is treating them.
First-time buyers closed on their home yesterday. They started looking 11 months ago, got outbid twice, almost gave up in June. Watching them get the keys was the best part of my week. Patience pays off in this market.
Why automate your social media?
Here's what changes when your social media runs itself.
You save time and money.
- Agencies cost $3,000–5,000/month
- DIY takes hours you don't have
- Apaya runs it all without the overhead
Your social profiles stay active.
- Inactive profiles are invisible
- Apaya posts consistently for you
- Stay top of mind with customers and prospects
You show up where people search.
- Rank higher in Google
- Surface in social platform searches
- Get picked up by AI assistants like ChatGPT and Gemini
If you're not posting, you're invisible.
Fix that for $59/month.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
How Apaya does your real estate social media marketing for you.
Point it at your website. It learns your business, your market, and how you talk to clients. Then it writes, designs, schedules, and publishes real estate social media posts—every day, across every platform. Here's the step-by-step.
Your Website
It starts with your website.
Just paste your URL. Apaya’s social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.
Extracted from your website.
+ Niche, Pain Points, CTAs, and more
Content Creation
Then it creates 30 days of content.
Apaya’s AI content engine creates social media posts that sound like they came from you—market updates, neighborhood guides, home tips, client stories. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.
30 posts generated for this month.
Scheduling
Your content calendar, handled.
No more scrambling, no more forgetting to post. Apaya’s social media scheduler picks the right times and publishes automatically. Your social media stays active while you show homes.
Publishing
Publishes to Instagram, Facebook, LinkedIn, and X.
Your clients are on different platforms. Apaya’s social media publisher formats and tailors your content for each one—so you show up wherever people are looking, without managing four separate strategies.
Each post is formatted for the platform.
Analytics
See what's working. Do more of it.
Stop guessing which content drives growth. Apaya’s social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.
AI learns from the data and improves.
Buyers and sellers check your social media before they call. Give them something to see.
A potential client Googles 'real estate agent near me,' finds your profile, and sees your last post was four months ago. They move on. Apaya keeps your profiles active with daily posts—market updates, neighborhood guides, client stories—so when someone checks you out, you look active and in demand.
Post every day without spending a single minute on it.
You didn't get your license to become a social media manager. Apaya handles the entire process: writes captions that sound like you, designs graphics that match your brand, and publishes on schedule across all four platforms. You review and approve if you want—or let it run hands-free.
Look as professional online as the top-producing teams with marketing staff.
The top-producing teams post polished content every day because they have marketing staff. You don't—but Apaya closes that gap. Consistent, professional posts that showcase your expertise and build trust. Same output as a marketing hire, for a fraction of the cost.
See which posts generate client inquiries.
Apaya tracks what happens after someone sees your post—website visits, listing page clicks, new client inquiries. You see which content drives business and which doesn't. No guessing, no vanity metrics. Just data tied to real results.
Get started with Apaya.
Plans from $59/month. Start with a 3-day free trial — cancel anytime.
- AI content generation in your brand voice
- Automated scheduling and publishing
- Brand framework + social analytics
- Review and approve, or run hands-off
Self-serve plans
From $59/mo
Billed annually. Monthly billing available.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
Want it done for you?
Managed plans from $499/mo — our team runs your social media for you.
Learn about managed plans →Frequently Asked Questions
How does AI social media help busy real estate agents?
What type of content works for real estate social media?
Will the content sound like me or generic real estate posts?
How does this help generate real estate leads?
Can it handle multiple market areas or specialties?
How quickly can real estate agents see results?
Does it work for teams and brokerages?
Is this worth it compared to real estate marketing services?
What makes this different from other real estate social tools?
Automate.
Save hours, cut costs, and experience growth.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime