AI social media manager for ecommerce.
Apaya learns your products, your brand, and your customers—then writes posts, designs graphics, and publishes across Instagram, Facebook, LinkedIn, and X automatically. Your store sells while your social media runs itself.
You have hundreds of products and zero time to post about them.
You launched an online store, not a content studio. But social media demands daily posts, product shots, seasonal campaigns, and sale announcements across four platforms. You've tried batching content on Sundays. You've tried hiring freelancers who don't understand your brand. You've tried ignoring it entirely.
Apaya fixes this. It turns your product catalog into daily social content—written in your voice, designed in your brand, published on schedule. You don't touch it.
AI-generated social media for ecommerce stores.
Product launches, restocks, seasonal sales, lifestyle content — Apaya writes posts that drive traffic back to your store without you writing a single caption.
Ember & Thread The linen joggers are back. Sold out in 11 days last drop. Same relaxed fit, same garment-dyed softness, now in 3 new colors for spring. Link in bio before they're gone again.
We started Ember & Thread with $800 and a screen printer in the garage. This month we shipped our 50,000th order. No investors, no warehouse until year 3, no paid ads until we hit $1M in revenue. DTC is hard but the margins are real if you own the customer relationship.
Spring sale starts now. 25% off everything in the shop through Sunday. Free shipping on orders over $75. Use code SPRING25 at checkout. We're clearing out winter stock to make room for the new collection dropping next month.
Why automate your social media?
Here's what changes when your social media runs itself.
You save time and money.
- Agencies cost $3,000–5,000/month
- DIY takes hours you don't have
- Apaya runs it all without the overhead
Your social profiles stay active.
- Inactive profiles are invisible
- Apaya posts consistently for you
- Stay top of mind with customers and prospects
You show up where people search.
- Rank higher in Google
- Surface in social platform searches
- Get picked up by AI assistants like ChatGPT and Gemini
If you're not posting, you're invisible.
Fix that for $59/month.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
How Apaya works for ecommerce stores.
Point it at your store. It learns your products, your brand voice, and your customers. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.
Your Store
It starts with your product catalog.
Just paste your store URL. Apaya crawls every product page, collection, and about section—extracting your brand voice, product details, pricing, and visual identity. No spreadsheets. No product feeds. This is how every post showcases your actual products and sounds like your brand wrote it.
Extracted from your website.
+ Niche, Pain Points, CTAs, and more
Content Creation
Then it creates 30 days of product content.
Apaya's AI content engine creates a mix of product showcases, lifestyle posts, customer spotlights, sale announcements, and behind-the-scenes content. Every post is written in your brand voice with graphics that match your store's aesthetic. Review and approve before anything goes live—or let it run on autopilot.
30 posts generated for this month.
Scheduling
Posts go live when shoppers are scrolling.
No more posting at random times and hoping someone sees it. Apaya's scheduling engine analyzes when your audience is most active and most likely to click through to your store—then publishes at those exact windows, every single day.
Publishing
Publishes to Instagram, Facebook, LinkedIn, and X.
Your customers discover products in different places. Apaya formats and tailors your content for each platform—Instagram Reels, Facebook posts, LinkedIn articles, X threads—so your products show up wherever your buyers are browsing, without you managing four separate strategies.
Each post is formatted for the platform.
Analytics
See which posts drive traffic and sales.
Stop guessing which posts move product. Apaya's analytics track the full path from social post to store visit—and automatically create more content around your best-performing products, formats, and topics.
AI learns from the data and improves.
Customers find your products on social media before they find your store. Be there.
67% of shoppers discover new products on Instagram and Facebook—not Google. If your social profiles are empty or stale, you're invisible to the people most likely to buy. Apaya keeps your products in front of buyers every single day with fresh, scroll-stopping content that drives clicks back to your store.
Turn your entire catalog into content without photographing a single thing.
You don't need a photo studio or a content team. Apaya takes your existing product images, descriptions, and brand assets and turns them into polished social posts—product highlights, lifestyle mockups, sale graphics, and collection features. Your catalog becomes your content engine.
Compete with the big brands that have entire marketing departments.
The brands with 50-person marketing teams post 3x a day with coordinated campaigns. You're one person trying to ship orders and write Instagram captions at the same time. Apaya closes that gap—same posting frequency, same professional quality, for less than the cost of one freelance designer.
Know exactly which social posts put money in the register.
Apaya tracks which posts drive the most traffic to your store and which products get the most clicks. No more wondering if social media is worth the effort—you see the direct line from post to page view to purchase. Data-driven content that actually sells.
Get started with Apaya.
Plans from $59/month. Start with a 3-day free trial — cancel anytime.
- AI content generation in your brand voice
- Automated scheduling and publishing
- Brand framework + social analytics
- Review and approve, or run hands-off
Self-serve plans
From $59/mo
Billed annually. Monthly billing available.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
Want it done for you?
Managed plans from $499/mo — our team runs your social media for you.
Learn about managed plans →Frequently Asked Questions
How does Apaya learn about my ecommerce products?
Will the posts actually look like my brand?
Can it handle seasonal sales and product launches?
How is this different from Shopify's built-in social features?
What types of ecommerce content does it create?
Can I manage multiple stores or brands?
Does it work for stores with large catalogs?
What's the ROI for ecommerce social media?
Can I review posts before they publish?
Automate.
Save hours, cut costs, and experience growth.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime