Spark
For solo entrepreneurs and small businesses.
$39/mo
Billed annually ($468/year)
Save $120/year
- 1 Brand
- 2 social accounts
- All features
- Basic support
AI Social Media for Health and Wellness
AI social media manager for health and wellness practices—grow patient volume without growing your marketing team.
Apaya gives health and wellness businesses a dedicated AI marketing engine that understands clinical credibility, patient education, and community trust. From dentists to therapists to urgent care clinics, our platform learns your practice's unique voice and publishes professional, on-brand content across every social channel—so you can focus entirely on patient outcomes while your online presence works around the clock.
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Explore Related Solutions
Discover specific solutions tailored to your needs
Dentists
AI Social Media for Dental Practices
35% more new patient inquiries
Fill your appointment book while you're chairside. Apaya generates dental education content, smile transformation showcases, and community health posts that attract new patients automatically.
Chiropractors
AI Social Media for Chiropractic Practices
35% more new patient visits
Build spinal health authority and attract wellness-minded patients on autopilot. Apaya's chiropractic-trained AI publishes myth-busting education, posture tips, and patient success stories that convert scrollers into booked appointments.
Med Spas
AI Social Media for Med Spas
45% more booking inquiries
Turn aesthetic transformations into a steady stream of new client bookings. Apaya’s AI produces treatment showcases, skincare education, and seasonal promotions that fill your appointment calendar automatically—so you spend less time marketing and more time delivering results.
Dermatologists
AI Social Media for Dermatology Practices
35% more consultation requests
Build clinical authority and educate patients on skin health while your AI handles every post. Apaya generates board-certified-quality dermatology content that drives consultation bookings across every social platform—automatically.
Physical Therapists
AI Social Media for Physical Therapy
40% more patient referrals
Attract new patients and strengthen physician referral networks while you focus on rehabilitation outcomes. Apaya’s PT-aware AI generates recovery-focused content that drives caseload growth across every social platform—automatically.
Mental Health Therapists
AI Social Media for Therapy Practices
30% more client inquiries
Reach the people who need support but haven’t found you yet. Apaya’s AI creates sensitive, professional content that normalizes therapy and connects your practice with clients who are the right fit—automatically and ethically.
Massage Therapists
AI Social Media for Massage Therapists
35% more repeat bookings
Keep your table booked while your hands stay focused on healing. Apaya generates wellness education, self-care tips, and booking-optimized content that turns occasional visitors into loyal recurring clients—automatically.
Optometrists
AI Social Media for Optometry Practices
30% more exam bookings
Grow your optical practice while you’re behind the phoropter. Apaya generates eye health education, eyewear showcases, and seasonal exam reminders that drive new patient bookings automatically.
Pediatricians
AI Social Media for Pediatric Practices
35% more new family registrations
Connect with local parents where they scroll and search. Apaya's pediatric-trained AI publishes milestone guidance, seasonal health tips, and trusted clinical content that turns online families into loyal patients.
Urgent Care
AI Social Media for Urgent Care Clinics
40% more walk-in visits
Be visible when patients need care now—not next Tuesday. Apaya’s AI publishes community health content, ER-alternative education, and seasonal awareness campaigns that keep your clinics top-of-mind and your waiting rooms steady year-round.
Your waiting room has open slots. The practice across town is booked solid—because they never stop posting.
Industry Reality: 77% of patients research providers online before booking.
Yet most health practices post fewer than twice per month.
- Invisible Expertise: Years of clinical training mean nothing if prospective patients never discover you online.
- Time Scarcity: Between patient visits, charting, and admin work, marketing falls to the bottom of the priority list.
- Compliance Anxiety: Fear of saying the wrong thing on social media leads many practices to say nothing at all.
- Corporate Competition: Chain clinics and venture-backed practices outspend independents on digital marketing by 10x.
Apaya removes the marketing burden entirely—generating trustworthy, professional content that reflects your clinical standards and attracts the patients you want to serve.
Health and Wellness Social Media—Practice Growth on Autopilot.
Apaya replaces scattered marketing efforts with a unified AI platform built for healthcare providers. Onboard your practice in minutes, generate patient-facing content that reflects your expertise, and publish across every platform your community uses—without drafting a single post yourself.
Social media management tools for health and wellness
First, it absorbs your clinical identity and patient philosophy.
- Analyzes your website, services, and specialties to build a practice profile
- Maps your tone—whether clinical, warm, or educational—so every post sounds like you
- Maintains strict separation between multiple practice locations or providers
Point Apaya at your practice website and it performs a comprehensive analysis of your services, team bios, and patient-facing language. Within minutes, it constructs a detailed brand framework that captures your clinical voice—whether that's reassuring and empathetic or authoritative and research-driven—so every published post reinforces the trust your patients expect.
Social media tools for health and wellness businesses
Then it produces professional health content that educates and engages.
- Generates condition-awareness posts, seasonal health tips, and procedure explainers
- Produces visual assets designed for healthcare audiences
- Balances clinical accuracy with accessibility so patients actually engage
Apaya crafts content that positions your practice as the local authority on health topics your patients care about—from preventive wellness to treatment education. Every piece is tailored to your specialty and designed to drive conversations that lead to appointment bookings, not just likes.
Social media scheduler for health and wellness
Next, it publishes when your community is most active.
- Identifies peak engagement windows for health-conscious audiences
- Coordinates posting across Facebook, Instagram, LinkedIn, and X
- Adapts timing to local events, seasons, and health observances
Our scheduling engine analyzes when your specific patient demographics are scrolling—early morning wellness seekers, lunchtime researchers, evening health planners—and optimizes your publishing cadence to maximize visibility and appointment inquiries.
Social media content generator for health and wellness
Then it ensures your practice appears everywhere patients look.
- Publishes platform-native content to every major social network
- Adapts messaging for each audience—professional on LinkedIn, visual on Instagram
- Maintains a unified practice voice across all channels simultaneously
Patients discover providers on different platforms depending on demographics and intent. Apaya ensures your practice shows up on all of them with content optimized for each platform's format and audience—without requiring you to manage multiple accounts manually.
Social media analytics for health and wellness practices
Finally, it tracks which content drives real patient inquiries.
- Measures engagement, reach, and content performance across all platforms
- Identifies which topics and formats generate the most appointment interest
- Provides clear reports that connect social activity to practice growth
Stop guessing what works. Apaya's analytics dashboard shows you exactly which posts drive profile visits, website clicks, and appointment requests—so the AI continuously refines your content strategy based on real patient behavior, not vanity metrics.
Attract new patients without lifting a finger.
Your AI runs a continuous patient acquisition engine. Prospective patients discover your practice through educational content, community health posts, and provider spotlights—all generated and published automatically while you focus on the people already in your care.
Reclaim hours lost to marketing busywork.
Most practice owners spend 5-10 hours weekly on social media they don't enjoy and aren't trained for. Apaya gives those hours back to patient care, professional development, or simply leaving the office on time.
Compete with corporate chains on visibility.
Large health systems spend six figures on digital marketing teams. Apaya delivers the same consistent, professional social presence for a fraction of the cost—leveling the field for independent practices that deliver better care but have smaller budgets.
Measurable growth, not marketing guesswork.
Track exactly how your social media drives appointment requests, website traffic, and community engagement. Apaya ties every post back to practice outcomes so you know your marketing investment is working.
AI social media automation for every platform you need.
Apaya's AI manages your entire social media presence across all major platforms. Create, schedule, and publish content automatically while maintaining your unique brand voice on every network.
AI Facebook post generator that creates, schedules & publishes automatically.
AI Instagram post generator that creates stunning visuals automatically.
AI LinkedIn post generator that builds thought leadership automatically.
X Twitter
AI X/Twitter post generator that tweets while you sleep.
Pricing plans.
Save 20+ hours per week and $2k to $30k/month. No contracts, cancel anytime. Start with a free trial and see how it goes.
Blaze
For growing businesses with up to 4 social accounts.
$79/mo
Billed annually ($948/year)
Save $240/year
- 1 Brand
- 4 social accounts
- All features
- Basic support
Supernova
For agencies and businesses managing up to 10 brands.
$415/mo
Billed annually ($4980/year)
Save $1248/year
- 10 brands
- All social accounts
- All features
- Basic support
Galaxy
For agencies and businesses managing up to 25 brands.
$832/mo
Billed annually ($9984/year)
Save $1248/year
- 25 brands
- All social accounts
- All features
- Priority support
Frequently Asked Questions
How does AI understand the nuances of health and wellness marketing?
Is the content appropriate for healthcare audiences?
Can it handle multiple practice locations or providers?
How quickly will I see results from social media?
What makes this different from hiring a marketing agency?
Can I review and approve posts before they go live?
Does it work for specialized health practices or just general wellness?
What's the ROI for a health practice?
How does it handle seasonal health content?
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