Spark
One business, 1-2 social accounts.
$39/mo
Billed annually ($468/year)
Save $120/year
- 1 Brand
- 2 social accounts
- All features
- Basic support
AI Social Media Manager for Optometrists
AI social media manager for optometrists.
Apaya learns your optometry practice, writes your posts, designs your graphics, and publishes to Instagram, Facebook, LinkedIn, and X—automatically. Your social media stays active while you focus on patients.
Start Your Free Trial Try it for 3 days • $0 today • Cancel anytime
You know you should be posting to social media more.
You just don't have time. Between eye exams, fittings, and running the practice, social media falls to the bottom of the list. When you do sit down to post, you stare at a blank screen—or a patient needs you.
Apaya fixes this. It writes the posts, designs the graphics, and publishes them—every day, on every platform. You don't touch it.
AI-generated social media for optometry practices.
Eye health education, new frame arrivals, vision care tips — Apaya creates posts that keep patients engaged between annual exams.
C
ClearView Eye Care
2 hours ago
68 likes
ClearView Eye Care New Oliver Peoples and Garrett Leight collections just hit our dispensary. Our optician Taylor styled 6 patients today and every single one walked out saying they've never loved their glasses this much. Come see what's on the board.
C
ClearView Eye Care
15 minutes ago
Started offering myopia management with orthokeratology lenses for pediatric patients 18 months ago. We now have 43 kids in the program and average axial length progression has slowed by 52% compared to pre-treatment baselines. Investing in this specialty has been one of the best clinical decisions we've made.
42 comments
C
ClearView Eye Care
12 minutes ago
Friendly end-of-year reminder -- if you have VSP or EyeMed benefits, they expire December 31st. We still have appointments open this month and we'd hate to see you lose a free exam and frame allowance. Call us or book online.
67 comments
Why automate your social media?
Here's what changes when your social media runs itself.
1
You save time and money.
- Agencies cost $3,000–5,000/month
- DIY takes hours you don't have
- Apaya runs it all without the overhead
2
Your social profiles stay active.
- Inactive profiles are invisible
- Apaya posts consistently for you
- Stay top of mind with customers and prospects
3
You show up where people search.
- Rank higher in Google
- Surface in social platform searches
- Get picked up by AI assistants like ChatGPT and Gemini
If you're not posting, you're invisible.
Fix that for $39/month.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
How Apaya works for optometry practices.
Point it at your website. It learns your practice, your services, and how you talk to patients. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.
Your Website
It starts with your website.
Just paste your URL. Apaya’s social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.
Your Brand Profile
Extracted from your website.
A
About Your Brand
Vision
Industry
Tone & Personality
Target Audience
Selling Points
+ Niche, Pain Points, CTAs, and more
Content Creation
Then it creates 30 days of content.
Apaya’s AI content engine creates social media posts that sound like they came from your practice—eye health tips, frame showcases, vision care education, seasonal reminders. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.
Content Ready for Review
30 posts generated for this month.
Instagram
LinkedIn
Facebook
Showing 3 of 30 posts
Approve & Schedule
Scheduling
Your content calendar, handled.
No more scrambling, no more forgetting to post. Apaya’s social media scheduler picks the right times and publishes automatically. Your social media stays active while you see patients.
Mon
3
Today
4
Wed
5
Thu
6
Fri
7
Sat
8
Sun
9
Done
Done
3 PM
6 PM
8 PM
11 AM
4 PM
3 PM
6 PM
9 PM
9 AM
5 PM
10 AM
2 PM
11 AM
4 PM
Published
Scheduled
Publishing
Publishes to Instagram, Facebook, LinkedIn, and X.
Your patients are on different platforms. Apaya’s social media publisher formats and tailors your content for each one—so your practice shows up wherever people are looking, without you managing four separate strategies.
Publishing to 4 platforms
Each post is formatted for the platform.
Instagram
Published
Facebook
Published
LinkedIn
Published
X
Published
Analytics
See what's working. Do more of it.
Stop guessing which content drives growth. Apaya’s social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.
Performance Dashboard
AI learns from the data and improves.
Total Posts
194
posts published
Reach +12%
4.2K
accounts reached
Engagement +8%
847
accounts engaged
Clicks +24%
312
profile clicks
Cross-Platform
LinkedIn
+312 Facebook
+248 Instagram
+189 Patients check your social media before they book. Give them something to see.
A prospective patient Googles 'optometrist near me,' finds your profile, and sees your last post was four months ago. They move on. Apaya keeps your profiles active with daily posts—eye health tips, frame collections, patient education—so when someone checks you out, your practice looks alive and thriving.
Post every day without spending a single minute on it.
You didn't go to optometry school to become a social media manager. Apaya handles the entire process: writes captions that sound like you, designs graphics that match your brand, and publishes on schedule across all four platforms. You review and approve if you want—or let it run hands-free.
Look as professional online as the big optical chains with marketing departments.
The big optical chains post polished content every day because they have staff for it. You don't—but Apaya closes that gap. Consistent, professional posts that educate your community and build trust. Same output as a marketing hire, for a fraction of the cost.
See which posts bring patients through the door.
Apaya tracks what happens after someone sees your post—website visits, booking page clicks, new patient inquiries. You see which content drives appointments and which doesn't. No guessing, no vanity metrics. Just data tied to real patients.
AI social media automation for every platform you need.
Apaya's AI manages your entire social media presence across all major platforms. Create, schedule, and publish content automatically while maintaining your unique brand voice on every network.
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Facebook
The AI Facebook marketing platform that creates, schedules & publishes automatically.
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Instagram
AI Instagram marketing platform that creates, schedules, and publishes for you.
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LinkedIn
AI LinkedIn post generator that builds thought leadership automatically.
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X Twitter
AI X/Twitter post generator that tweets while you sleep.
Generate and schedule a week of social posts in under 10 minutes.
3-day trial. Cancel anytime before day 3.
Blaze
One business, multiple channels.
$79/mo
Billed annually ($948/year)
Save $240/year
- 1 Brand
- 4 social accounts
- All features
- Basic support
Frequently Asked Questions
Will the AI create eye health content that actually engages patients?
How does Apaya help me compete with online eyewear retailers like Warby Parker?
Can it create campaigns specifically for pediatric vision screening?
How does it handle insurance season and year-end benefits marketing?
Can it create content for my optical retail and dispensary?
What kind of ROI can an optometry practice expect?
Does it work for practices with multiple locations?
Can Apaya handle specialty content for dry eye, myopia management, or other focused services?
Do I get to approve content before it goes live?
👏
Automate.
Save hours, cut costs, and experience growth.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime