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AI Social Media Manager for Government
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AI social media manager for government.

Apaya learns your agency, writes your posts, designs your graphics, and publishes to Instagram, Facebook, LinkedIn, and X—automatically. Your social media stays active while you focus on serving citizens.

Start Your Free Trial Try it for 3 days • $0 today • Cancel anytime
AI Social Media Manager for Government

You know you should be posting to social media more.

You just don't have time. Between public services, meetings, and running the department, social media falls to the bottom of the list. When you do sit down to post, you stare at a blank screen—or a citizen needs help.

Apaya fixes this. It writes the posts, designs the graphics, and publishes them—every day, on every platform. You don't touch it.

The posts we create look great

AI-generated social media for government agencies.

Public announcements, community programs, civic engagement updates — Apaya writes clear, accessible content that keeps citizens informed.

C
City of Oakridge
2 hours ago
City of Oakridge social media post
68 likes

City of Oakridge Phase 2 of the downtown streetscape project is complete. New sidewalks, 34 trees planted, and ADA-compliant crosswalks on all 6 intersections. Here's the before and after on Main Street.

C
City of Oakridge
15 minutes ago

Our new online permitting system processed 1,847 applications in its first 90 days. Average turnaround dropped from 12 business days to 3. Modernizing government services saves residents time and saves the department $180,000 annually.

City of Oakridge social media post
42 comments
C
City of Oakridge
12 minutes ago

Reminder: yard waste pickup changes to every other week starting November 1st. Full schedule is on our website. Also, the recycling center on Elm Street is now open Saturdays 8am-1pm. Questions? Call 555-0172.

City of Oakridge social media post
67 comments

Why automate your social media?

Here's what changes when your social media runs itself.

1

You save time and money.

  • Agencies cost $3,000–5,000/month
  • DIY takes hours you don't have
  • Apaya runs it all without the overhead
2

Your social profiles stay active.

  • Inactive profiles are invisible
  • Apaya posts consistently for you
  • Stay top of mind with customers and prospects
3

You show up where people search.

  • Rank higher in Google
  • Surface in social platform searches
  • Get picked up by AI assistants like ChatGPT and Gemini

If you're not posting, you're invisible.

Fix that for $39/month.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime

How Apaya works for government agencies.

Point it at your website. It learns your agency, your services, and how you communicate with citizens. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.

See all features →

Your Website

It starts with your website.

Just paste your URL. Apaya’s social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.

How brand learning works →

Your Brand Profile

Extracted from your website.

A
About Your Brand
Vision
Industry
Tone & Personality
Target Audience
Selling Points

+ Niche, Pain Points, CTAs, and more

Content Creation

Then it creates 30 days of content.

Apaya’s AI content engine creates social media posts that sound like they came from your agency—public announcements, community programs, service updates, civic engagement reminders. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.

Content Ready for Review

30 posts generated for this month.

AI-generated Instagram post preview
Instagram
AI-generated LinkedIn post preview
LinkedIn
AI-generated Facebook post preview
Facebook
Showing 3 of 30 posts
Approve & Schedule

Scheduling

Your content calendar, handled.

No more scrambling, no more forgetting to post. Apaya’s social media scheduler picks the right times and publishes automatically. Your social media stays active while you serve citizens.

How scheduling works →

Mon
3
Today
4
Wed
5
Thu
6
Fri
7
Sat
8
Sun
9
Done
Done
3 PM
6 PM
8 PM
11 AM
4 PM
3 PM
6 PM
9 PM
9 AM
5 PM
10 AM
2 PM
11 AM
4 PM
Published
Scheduled
18 posts this week

Publishing

Publishes to Instagram, Facebook, LinkedIn, and X.

Your citizens are on different platforms. Apaya’s social media publisher formats and tailors your content for each one—so your agency shows up wherever people are looking, without you managing four separate strategies.

Publishing to 4 platforms

Each post is formatted for the platform.

Instagram
Published
Facebook
Published
LinkedIn
Published
X
Published

Analytics

See what's working. Do more of it.

Stop guessing which content drives engagement. Apaya’s social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.

See analytics in action →

Performance Dashboard

AI learns from the data and improves.

Total Posts
194
posts published
Reach +12%
4.2K
accounts reached
Engagement +8%
847
accounts engaged
Clicks +24%
312
profile clicks
Cross-Platform
LinkedIn
+312
Facebook
+248
Instagram
+189

Citizens check your social media for updates. Give them something to see.

A citizen looks for your agency online, checks your socials, and sees your last post was four months ago. They lose trust. Apaya keeps your profiles active with daily posts—public announcements, service updates, community events—so when someone checks you out, your agency looks active and accessible.

Post every day without spending a single minute on it.

You didn't join public service to become a social media manager. Apaya handles the entire process: writes captions that sound like you, designs graphics that match your brand, and publishes on schedule across all four platforms. You review and approve if you want—or let it run hands-free.

Look as professional online as the agencies with full communications departments.

The larger agencies post polished content every day because they have communications staff. You don't—but Apaya closes that gap. Consistent, professional posts that inform your community and build public trust. Same output as a communications hire, for a fraction of the cost.

See which posts drive citizen engagement.

Apaya tracks what happens after someone sees your post—website visits, service page clicks, event attendance. You see which content reaches citizens and which doesn't. No guessing, no vanity metrics. Just data tied to real engagement.

See Pricing →

AI social media automation for every platform you need.

Apaya's AI manages your entire social media presence across all major platforms. Create, schedule, and publish content automatically while maintaining your unique brand voice on every network.

Generate and schedule a week of social posts in under 10 minutes.

3-day trial. Cancel anytime before day 3.

Billing frequency Monthly Annual (Save 20%)

Spark

One business, 1-2 social accounts.

$39/mo

Billed annually ($468/year)
Save $120/year

  • 1 Brand
  • 2 social accounts
  • All features
  • Basic support
Get Started
Most Popular

Blaze

One business, multiple channels.

$79/mo

Billed annually ($948/year)
Save $240/year

  • 1 Brand
  • 4 social accounts
  • All features
  • Basic support
Get Started

Frequently Asked Questions

👏

Automate.

Save hours, cut costs, and experience growth.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime