AI social media manager for massage therapists.
Apaya learns your massage therapy practice, writes your posts, designs your graphics, and publishes to Instagram, Facebook, LinkedIn, and X—automatically. Your social media stays active while you focus on clients.
You know you should be posting to social media more.
You just don't have time. Between clients, bookings, and running the practice, social media falls to the bottom of the list. When you do sit down to post, you stare at a blank screen—or your next appointment walks in.
Apaya fixes this. It writes the posts, designs the graphics, and publishes them—every day, on every platform. You don't touch it.
AI-generated social media for massage therapy practices.
Self-care tips, treatment benefits, booking reminders — Apaya posts content that keeps your schedule booked and your clients coming back.
Stillpoint Massage & Bodywork Fresh hot towels, warmed stones, and the cedarwood diffuser going. Table is set for a 90-minute deep tissue session this afternoon. This is the part of my studio that photos don't do justice -- you have to feel the warmth when you walk in.
Completed 1,400 client sessions this year as a solo practitioner. The biggest lesson: consistent rebooking at checkout converted 70% of first-time visitors into monthly regulars. Retention strategy matters more than acquisition for bodywork professionals.
Mother's Day gift certificates are live on our website. Last year they sold out the week before -- don't be the person scrambling on Saturday morning. One hour deep tissue, one hour relaxation, or a 90-minute combo. She deserves it.
Why automate your social media?
Here's what changes when your social media runs itself.
You save time and money.
- Agencies cost $3,000–5,000/month
- DIY takes hours you don't have
- Apaya runs it all without the overhead
Your social profiles stay active.
- Inactive profiles are invisible
- Apaya posts consistently for you
- Stay top of mind with customers and prospects
You show up where people search.
- Rank higher in Google
- Surface in social platform searches
- Get picked up by AI assistants like ChatGPT and Gemini
If you're not posting, you're invisible.
Fix that for $109/month.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
How Apaya works for massage therapists.
Point it at your website. It learns your practice, your services, and how you talk to clients. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.
Your Website
It starts with your website.
Just paste your URL. Apaya’s social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.
Extracted from your website.
+ Niche, Pain Points, CTAs, and more
Content Creation
Then it creates 30 days of content.
Apaya’s AI content engine creates social media posts that sound like they came from your practice—wellness tips, self-care advice, recovery education, seasonal promotions. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.
30 posts generated for this month.
Scheduling
Your content calendar, handled.
No more scrambling, no more forgetting to post. Apaya’s social media scheduler picks the right times and publishes automatically. Your social media stays active while you're with clients.
Publishing
Publishes to Instagram, Facebook, LinkedIn, and X.
Your clients are on different platforms. Apaya’s social media publisher formats and tailors your content for each one—so your practice shows up wherever people are looking, without you managing four separate strategies.
Each post is formatted for the platform.
Analytics
See what's working. Do more of it.
Stop guessing which content drives growth. Apaya’s social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.
AI learns from the data and improves.
Clients check your social media before they book. Give them something to see.
A prospective client searches "massage therapist near me," finds your profile, and sees your last post was four months ago. They move on. Apaya keeps your profiles active with daily posts—wellness tips, self-care advice, recovery education—so when someone checks you out, your practice looks alive and thriving.
Post every day without spending a single minute on it.
You didn't get certified to become a social media manager. Apaya handles the entire process: writes captions that sound like you, designs graphics that match your brand, and publishes on schedule across all four platforms. You review and approve if you want—or let it run hands-free.
Look as professional online as the big spas with marketing teams.
The spa down the street posts polished content every day because they have staff for it. You don't—but Apaya closes that gap. Consistent, professional posts that educate your community and build trust. Same output as a marketing hire, for a fraction of the cost.
See which posts drive bookings.
Apaya tracks what happens after someone sees your post—website visits, booking page clicks, new client inquiries. You see which content drives appointments and which doesn't. No guessing, no vanity metrics. Just data tied to real clients.
Get started with Apaya.
Plans from $109/month. Start with a 3-day free trial — cancel anytime.
- AI content generation in your brand voice
- Automated scheduling and publishing
- Brand framework + social analytics
- Review and approve, or run hands-off
Self-serve plans
From $109/mo
Billed annually. Monthly billing available.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
Want it done for you?
Managed plans from $499/mo — our team runs your social media for you.
Learn about managed plans →Frequently Asked Questions
Can a solo massage therapist afford Apaya?
Will the AI understand my specific modalities and specializations?
How does Apaya help me compete with Massage Envy and other chains?
Can Apaya promote gift certificates during the holidays?
How does it handle seasonal slow periods?
What kind of content helps with client retention?
What ROI can a massage therapist realistically expect?
How much time will I actually save each week?
What types of content does Apaya create for massage therapists?
Automate.
Save hours, cut costs, and experience growth.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime