#1 AI Social Media Automation Platform

AI hashtag generator built into every post.

Every post Apaya creates comes with smart, relevant hashtags — selected based on the content of that specific post. You can pin your own hashtags too. And with the First Comment feature, every post goes out with a CTA that includes your company name, services, and website link.

Part of Apaya's complete AI social media automation platform →

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Smart Hashtag Suggestions

AI-selected for this post's content.

Instagram Post

Recommended 12 selected

#marketing 842K #socialmedia 1.2M #contentcreator 124K #brandgrowth 67K #smm 89K #aimarketing 18K #socialautomation 4.2K #aicontent 9.7K

Reach Strategy

Broad

Medium

Niche

Visibility Targeting

You're using the same hashtags on every post.

Most people copy the same block of 30 hashtags from a blog post and paste them on everything. A post about your team gets the same tags as a post about an industry trend. That's how your content gets buried.

Hashtag research tools give you lists — then you still have to pick which ones to use on each post.
Half the "popular" hashtags are so oversaturated that your post disappears in seconds.
Nobody has time to manually select relevant hashtags for 30 posts a month.

Same Hashtags Every Post

#marketing #business #entrepreneur #success #motivation #hustle #growth #startup #digital #social #brand #content #strategy #tips #inspo #love #follow #trending #viral #fyp

Zero relevance to the post

Hashtags Matched to This Post

#chiropracticcare #backpainrelief #spinehealth #posturetips #wellnessjourney #holistichealth #chiropractor

Selected based on post content

Every post, the right hashtags

AI-generated posts with smart hashtags included.

Apaya writes the post, generates the image, selects the hashtags, and publishes — all as one workflow. Every post goes out complete.

Peak Performance Chiropractic

2 hours ago

68 likes

Peak Performance Chiropractic That stiffness you feel after sitting at a desk all day? It's your spine telling you something. Regular adjustments keep you moving freely — not just when something hurts. Book your next visit.

Clearpath Marketing Co.

15 minutes ago

Your competitors are posting consistently. If your social feeds have been quiet, your audience is finding someone else. We help brands stay visible without burning out their marketing team.

Clearpath Marketing Co. social media post

42 comments

Reliable Plumbing & Drain

12 minutes ago

A small leak can turn into a big problem fast. If you've been putting off that dripping faucet or slow drain, call us before it gets worse. Same-day service available.

Reliable Plumbing & Drain social media post

67 comments

Here's how it works.

Apaya generates smart hashtags for every post, lets you pin your own, and publishes a First Comment with your company info — automatically.

Step 1: Smart Hashtags for Every Post

Apaya reads each post and picks hashtags that match.

Hashtags are generated from the content of each individual post
Every post gets a different set — no two posts share the same list
Platform-specific counts: up to 30 for Instagram, 3-5 for LinkedIn, 2-3 for Facebook and X

A post about your team needs different hashtags than a post about industry trends. Apaya reads the caption it just wrote, understands the topic, and selects hashtags that put that post in front of the right people. This happens for every post in your queue — automatically.

Smart Hashtag Suggestions

AI-selected for this post's content.

Instagram Post

Recommended 12 selected

#marketing 842K #socialmedia 1.2M #contentcreator 124K #brandgrowth 67K #smm 89K #aimarketing 18K #socialautomation 4.2K #aicontent 9.7K

Reach Strategy

Broad

Medium

Niche

Visibility Targeting

Step 2: Your Hashtags + First Comment

Pin your own hashtags and set up a First Comment that goes out with every post.

Pin custom hashtags that appear on every post — brand tags, campaign tags, anything you want
Set up a First Comment with your company name, what you do, and a link to your website
Customize it once — Apaya includes it on every post going forward

The AI handles the smart hashtags. You add whatever custom hashtags you want on top of those. And the First Comment feature posts a CTA under every post with your business info and website link — so every post drives traffic back to you.

Your Custom Settings

Applied to every post automatically.

Pinned Hashtags

Always included

#YourBrand #SpringSale2026 #ShopLocal

First Comment

Active

Reliable Plumbing & Drain — Licensed plumbing services for homes and businesses. Same-day emergency service available.

reliableplumbing.com

Applied to every post

Configured

Step 3: Schedule & Publish

Every post goes out complete — hashtags, first comment, and all.

Posts go to LinkedIn, Instagram, Facebook, and X
Smart hashtags + your pinned hashtags + First Comment — all attached automatically
Your calendar stays full without you touching it

You approve the posts. Apaya handles scheduling, formatting for each platform, and publishing on time. Every post goes out with relevant hashtags and your First Comment CTA — driving traffic back to your business on autopilot.

Publishing to 4 platforms

Each post is formatted for the platform.

Instagram

Published

Facebook

Published

Teams switch to Apaya because they don't want to think about hashtags.

Hashtags, pinned tags, and First Comment CTAs — all built into the workflow. Nothing to research, nothing to copy-paste.

Apaya AI Hashtag Generator vs other options
	Apaya	Hashtag Research Tools	ChatGPT / Generic AI	DIY (Copying What Works)
Unique hashtags per post		You still pick them	If you ask each time	Same list every post
Custom pinned hashtags		—	Manual	Manual
First Comment CTA		—	—	Type it manually each time
Platform-specific counts		Generic lists	If you specify	If you know the rules
Built into content workflow		Separate tool	Separate tool	Separate step
Banned hashtag filtering		Some	—	Manual checks
Monthly cost	Included ($39+)	$10–$50/mo	$20–$60/mo	$0 + your time

Start Your Free Trial

AI social media management for every platform you need.

Apaya supports LinkedIn, Instagram, Facebook, and X. TikTok, Pinterest, Google Business Profile, and YouTube integrations are on the roadmap.

See how we compare to other
social media platforms

What Our Users Say

Testimonials.

Hear from users who save time, money, and stay visible on social media.

"Apaya AI doubled our engagement in weeks, posting daily thought leadership without pulling our dev team away."

Vivek Thakur CEO at Kokotree

"Daily customer stories and promotions now run on autopilot, driving 25% more inquiries with zero effort."

Sarah Chen Owner at BerksConnect

"Apaya automates content for 50+ clients, cutting workload by 40% and boosting results effortlessly."

Mike Patel Director at Resultris Agency

"Consistent, sales-driving posts across platforms increased our social traffic by 20% and sales by 15%."

Emma Lopez Manager at Toperty

"Authentic daily posts tripled my partnerships and grew my followers by 25% without the grind."

Jordan Kim Director at Doors4Jobs

Save time, boost engagement, and grow your audience.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime

Generate and schedule a week of social posts in under 10 minutes.

3-day trial. Cancel anytime before day 3.

Monthly

Annual (Save 20%)

Spark

One business, 1-2 social accounts.

$39/mo

Billed annually ($468/year)
Save $120/year

1 Brand
2 social accounts
All features
Basic support

Get Started

Blaze

One business, multiple channels.

$79/mo

Billed annually ($948/year)
Save $240/year

1 Brand
4 social accounts
All features
Basic support

Get Started

Hashtag & First Comment FAQs

Everything about Apaya's smart hashtag system and First Comment feature.

How does Apaya choose hashtags for each post?

The AI reads each post's content — the caption it just wrote — and selects hashtags that match the topic, your industry, and the platform. Every post gets a different set of hashtags based on what it's about.

Does Apaya research hashtag traffic or search volume?

How many hashtags does Apaya add per post?

Can I add my own hashtags?

What is the First Comment feature?

Does Apaya avoid banned or shadowbanned hashtags?

Do I need a separate hashtag tool?

#️⃣

Tag. Post. Grow.

Smart hashtags and a First Comment CTA on every post — all automated.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime

AI hashtag generator built into every post.

You're using the same hashtags on every post.

AI-generated posts with smart hashtags included.

Here's how it works.

Step 1: Smart Hashtags for Every Post

Apaya reads each post and picks hashtags that match.

Step 2: Your Hashtags + First Comment

Pin your own hashtags and set up a First Comment that goes out with every post.

Your Custom Settings

Step 3: Schedule & Publish

Every post goes out complete — hashtags, first comment, and all.

Teams switch to Apaya because they don't want to think about hashtags.

AI social media management for every platform you need.

Facebook

Instagram

LinkedIn

X Twitter

Testimonials.

Hashtag & First Comment FAQs

How does Apaya choose hashtags for each post?

Does Apaya research hashtag traffic or search volume?

How many hashtags does Apaya add per post?

Can I add my own hashtags?

What is the First Comment feature?

Does Apaya avoid banned or shadowbanned hashtags?

Do I need a separate hashtag tool?

Tag. Post. Grow.