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AI Social Media Manager for Insurance Agencies
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AI social media manager for insurance agencies.

Apaya learns your insurance agency, writes your posts, designs your graphics, and publishes to Instagram, Facebook, LinkedIn, and X—automatically. Your social media stays active while you focus on clients, renewals, and claims.

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AI Social Media Manager for Insurance Agencies

You know you should be posting to social media more.

You just don't have time. Between quoting new policies, processing renewals, and handling claims, social media falls to the bottom of the list. When you do sit down to post, a client calls with a coverage question—or a storm hits and your inbox explodes.

Apaya fixes this. It writes the posts, designs the graphics, and publishes them—every day, on every platform. You don't touch it.

AI-generated social media for insurance agencies.

Coverage tips, storm prep reminders, client success stories — Apaya creates posts that keep your agency visible and trusted in your community, not just when policies renew.

B
Beacon Insurance Group
2 hours ago
Beacon Insurance Group social media post
68 likes

Beacon Insurance Group Spring storm season is here. 3 things every homeowner should do this week: check your roof for loose shingles, clean your gutters, and review your deductible. A 15-minute call now could save you thousands later.

B
Beacon Insurance Group
15 minutes ago

Helped a growing contractor switch from a basic GL policy to a comprehensive commercial package this month. They had no idea their current policy excluded tool theft from job sites. One conversation uncovered $200K in gaps they didn't know existed.

Beacon Insurance Group social media post
42 comments
B
Beacon Insurance Group
12 minutes ago

Shoutout to the Martinez family for trusting us with their home, auto, and umbrella coverage for 12 years running. When their basement flooded last month, we had an adjuster out the next morning and a check in their hands within a week. That's what local service looks like.

Beacon Insurance Group social media post
67 comments

Why automate your social media?

Here's what changes when your social media runs itself.

1

You save time and money.

  • Agencies cost $3,000–5,000/month
  • DIY takes hours you don't have
  • Apaya runs it all without the overhead
2

Your social profiles stay active.

  • Inactive profiles are invisible
  • Apaya posts consistently for you
  • Stay top of mind with customers and prospects
3

You show up where people search.

  • Rank higher in Google
  • Surface in social platform searches
  • Get picked up by AI assistants like ChatGPT and Gemini

If you're not posting, you're invisible.

Fix that for $39/month.

Start Your Free Trial

See what your first posts look like for free.

No credit card required.

How Apaya works for insurance agencies.

Point it at your website. It learns your agency, your carriers, and how you talk to clients. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.

See all features →

Your Website

It starts with your website.

Just paste your URL. Apaya's social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.

How brand learning works →

Your Brand Profile

Extracted from your website.

A
About Your Brand
Vision
Industry
Tone & Personality
Target Audience
Selling Points

+ Niche, Pain Points, CTAs, and more

Content Creation

Then it creates 30 days of content.

Apaya's AI content engine creates social media posts that sound like they came from your agency—coverage tips, storm prep checklists, seasonal risk reminders, client testimonials, and community involvement updates. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.

Content Ready for Review

30 posts generated for this month.

AI-generated Instagram post preview
Instagram
AI-generated LinkedIn post preview
LinkedIn
AI-generated Facebook post preview
Facebook
Showing 3 of 30 posts
Approve & Schedule

Scheduling

Your content calendar, handled.

No more scrambling, no more forgetting to post. Apaya's social media scheduler picks the right times and publishes automatically. Your social media stays active while you handle renewals and claims.

How scheduling works →

Mon
3
Today
4
Wed
5
Thu
6
Fri
7
Sat
8
Sun
9
Done
Done
3 PM
6 PM
8 PM
11 AM
4 PM
3 PM
6 PM
9 PM
9 AM
5 PM
10 AM
2 PM
11 AM
4 PM
Published
Scheduled
18 posts this week

Publishing

Publishes to Instagram, Facebook, LinkedIn, and X.

Your clients and prospects are on different platforms. Apaya's social media publisher formats and tailors your content for each one—so your agency shows up wherever people are looking, without you managing four separate strategies.

Publishing to 4 platforms

Each post is formatted for the platform.

Instagram
Published
Facebook
Published
LinkedIn
Published
X
Published

Analytics

See what's working. Do more of it.

Stop guessing which content drives growth. Apaya's social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.

See analytics in action →

Performance Dashboard

AI learns from the data and improves.

Total Posts
194
posts published
Reach +12%
4.2K
accounts reached
Engagement +8%
847
accounts engaged
Clicks +24%
312
profile clicks
Cross-Platform
LinkedIn
+312
Facebook
+248
Instagram
+189

Prospects check your social media before they call for a quote. Give them something to see.

A homeowner Googles 'insurance agent near me,' finds your profile, and sees your last post was three months ago. They move on. Apaya keeps your profiles active with daily posts—coverage tips, seasonal reminders, community updates—so when someone checks you out, your agency looks active and trustworthy.

Stay top-of-mind so clients renew instead of shopping around.

Clients who see your posts regularly don't think about switching at renewal time. You're already in their feed with helpful tips and timely reminders. Apaya keeps your agency visible between annual reviews so you're not just the company that sends a bill once a year.

Compete with State Farm and Allstate marketing budgets on a fraction of the cost.

The captive carriers post polished content every day because they have national marketing teams. You don't—but Apaya closes that gap. Consistent, professional posts that demonstrate your local expertise and independent advantage. Same output as a marketing hire, for a fraction of the cost.

Track which posts actually drive quote requests.

Apaya tracks what happens after someone sees your post—website visits, quote form submissions, phone calls. You see which content drives new business and which doesn't. No guessing, no vanity metrics. Just data tied to real results.

See Pricing →

AI social media automation for every platform you need.

Apaya's AI manages your entire social media presence across all major platforms. Create, schedule, and publish content automatically while maintaining your unique brand voice on every network.

Pricing plans.

Save 20+ hours per week and $2k to $30k/month. No contracts, cancel anytime. Start with a free trial and see how it goes.

Billing frequency Monthly Annual (Save 20%)

Spark

For solo entrepreneurs and small businesses.

$39/mo

Billed annually ($468/year)
Save $120/year

  • 1 Brand
  • 2 social accounts
  • All features
  • Basic support
Get Started
Most Popular

Blaze

For growing businesses with up to 4 social accounts.

$79/mo

Billed annually ($948/year)
Save $240/year

  • 1 Brand
  • 4 social accounts
  • All features
  • Basic support
Get Started

Frequently Asked Questions

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Automate.

Save hours, cut costs, and experience growth.

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