AI social media manager for insurance agencies.
Apaya learns your insurance agency, writes your posts, designs your graphics, and publishes to Instagram, Facebook, LinkedIn, and X—automatically. Your social media stays active while you focus on clients, renewals, and claims.
You know you should be posting to social media more.
You just don't have time. Between quoting new policies, processing renewals, and handling claims, social media falls to the bottom of the list. When you do sit down to post, a client calls with a coverage question—or a storm hits and your inbox explodes.
Apaya fixes this. It writes the posts, designs the graphics, and publishes them—every day, on every platform. You don't touch it.
AI-generated social media for insurance agencies.
Coverage tips, storm prep reminders, client success stories — Apaya creates posts that keep your agency visible and trusted in your community, not just when policies renew.
Beacon Insurance Group Spring storm season is here. 3 things every homeowner should do this week: check your roof for loose shingles, clean your gutters, and review your deductible. A 15-minute call now could save you thousands later.
Helped a growing contractor switch from a basic GL policy to a comprehensive commercial package this month. They had no idea their current policy excluded tool theft from job sites. One conversation uncovered $200K in gaps they didn't know existed.
Shoutout to the Martinez family for trusting us with their home, auto, and umbrella coverage for 12 years running. When their basement flooded last month, we had an adjuster out the next morning and a check in their hands within a week. That's what local service looks like.
Why automate your social media?
Here's what changes when your social media runs itself.
You save time and money.
- Agencies cost $3,000–5,000/month
- DIY takes hours you don't have
- Apaya runs it all without the overhead
Your social profiles stay active.
- Inactive profiles are invisible
- Apaya posts consistently for you
- Stay top of mind with customers and prospects
You show up where people search.
- Rank higher in Google
- Surface in social platform searches
- Get picked up by AI assistants like ChatGPT and Gemini
If you're not posting, you're invisible.
Fix that for $59/month.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
How Apaya works for insurance agencies.
Point it at your website. It learns your agency, your carriers, and how you talk to clients. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.
Your Website
It starts with your website.
Just paste your URL. Apaya's social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.
Extracted from your website.
+ Niche, Pain Points, CTAs, and more
Content Creation
Then it creates 30 days of content.
Apaya's AI content engine creates social media posts that sound like they came from your agency—coverage tips, storm prep checklists, seasonal risk reminders, client testimonials, and community involvement updates. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.
30 posts generated for this month.
Scheduling
Your content calendar, handled.
No more scrambling, no more forgetting to post. Apaya's social media scheduler picks the right times and publishes automatically. Your social media stays active while you handle renewals and claims.
Publishing
Publishes to Instagram, Facebook, LinkedIn, and X.
Your clients and prospects are on different platforms. Apaya's social media publisher formats and tailors your content for each one—so your agency shows up wherever people are looking, without you managing four separate strategies.
Each post is formatted for the platform.
Analytics
See what's working. Do more of it.
Stop guessing which content drives growth. Apaya's social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.
AI learns from the data and improves.
Prospects check your social media before they call for a quote. Give them something to see.
A homeowner Googles 'insurance agent near me,' finds your profile, and sees your last post was three months ago. They move on. Apaya keeps your profiles active with daily posts—coverage tips, seasonal reminders, community updates—so when someone checks you out, your agency looks active and trustworthy.
Stay top-of-mind so clients renew instead of shopping around.
Clients who see your posts regularly don't think about switching at renewal time. You're already in their feed with helpful tips and timely reminders. Apaya keeps your agency visible between annual reviews so you're not just the company that sends a bill once a year.
Compete with State Farm and Allstate marketing budgets on a fraction of the cost.
The captive carriers post polished content every day because they have national marketing teams. You don't—but Apaya closes that gap. Consistent, professional posts that demonstrate your local expertise and independent advantage. Same output as a marketing hire, for a fraction of the cost.
Track which posts actually drive quote requests.
Apaya tracks what happens after someone sees your post—website visits, quote form submissions, phone calls. You see which content drives new business and which doesn't. No guessing, no vanity metrics. Just data tied to real results.
Get started with Apaya.
Plans from $59/month. Start with a 3-day free trial — cancel anytime.
- AI content generation in your brand voice
- Automated scheduling and publishing
- Brand framework + social analytics
- Review and approve, or run hands-off
Self-serve plans
From $59/mo
Billed annually. Monthly billing available.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
Want it done for you?
Managed plans from $499/mo — our team runs your social media for you.
Learn about managed plans →Frequently Asked Questions
What kind of content does Apaya create for insurance agencies?
Will the content comply with insurance advertising regulations?
How does social media help during slow seasons between renewals?
Can it help an independent agency compete with captive carrier marketing?
How quickly do insurance agencies see results?
Can it handle multiple lines of business like P&C, life, and commercial?
Does social media actually work for selling insurance?
How does this compare to hiring an insurance marketing agency?
Can I manage multiple agent or location profiles?
Automate.
Save hours, cut costs, and experience growth.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime