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Create, schedule, publish, and analyze

AI social media software for HR and staffing agencies.

Apaya creates and automatically publishes social media posts for the employers and job seekers your staffing business serves. Turn your services, role details, and hiring advice into captions and branded graphics. Keep both audiences informed while your team spends less time preparing routine content.

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Apaya's all-in-one social media management dashboard

The best social media management software for HR & Staffing Agencies.

Apaya's AI creates, schedules, publishes, and reports on social media posts for HR & Staffing Agencies that need consistent output with less manual production work.

Generate social media posts

Use AI to generate posts for your social media profiles.

Schedule social media posts

Schedule your posts to publish at the best time for your audience.

Crosspost to any social media platform

Share to your other social media accounts from one place.

Get insights for social media growth

Get insights into your social media pages and audience.

You know you should be posting to social media more.

Your business should be on LinkedIn, Instagram, and Facebook every day. It isn't. Not because you don't care. Because you're running a business and it always gets pushed to tomorrow.

  • Writing captions isn't your job
  • Designing graphics isn't your job
  • Figuring out what to post isn't your job
Client meeting at 2pm
Payroll due Friday
Customer complaint!
Quarterly taxes
Invoice overdue!
Fix the website bug
47 unread emails
Call supplier back
Staff scheduling
Update pricing
Review contracts
Insurance renewal
Bank reconciliation
Order inventory
Vendor payment
Team meeting prep
Post to social media...
"Maybe next week..."

AI-generated social media for HR and staffing agencies.

Job market insights, placement success stories, hiring tips — Apaya creates posts that keep your agency visible to both candidates and employers, every single day.

T
TalentBridge Staffing
Instagram post preview
TalentBridge Staffing social media post

TalentBridge Staffing Behind every great hire is a recruiter who listened. This week we placed a warehouse supervisor who'd been overlooked by 3 other agencies. Turns out his forklift certification and bilingual skills were exactly what our client needed. Sometimes the best candidate isn't on paper.

T
TalentBridge Staffing
LinkedIn post preview

Q1 hiring data is in: 68% of our clients plan to convert at least one temp-to-perm this quarter. The temp-to-hire model isn't a budget shortcut — it's a risk reduction strategy. Companies that trial before committing see 45% lower first-year turnover. Here's what we're seeing across industries.

TalentBridge Staffing social media post
T
TalentBridge Staffing
Facebook post preview

Hiring managers: the average time-to-fill just hit 44 days nationally. If you're still posting and praying on job boards, you're losing top candidates to companies that move faster. We placed 23 roles last month with an average fill time of 11 days. Let's talk about your open positions.

TalentBridge Staffing social media post

Why automate your social media?

Let Apaya handle the recurring work of creating and publishing your posts.

1

Take production off your plate.

  • Captions written from your business information
  • Graphics made with your photos and brand assets
  • Review and edit the posts in one place
2

Your social profiles stay active.

  • Set a posting schedule for your connected accounts
  • Choose review or automatic publishing
  • Update or pause a campaign when plans change
3

Give visitors something useful to see.

  • Explain your services
  • Share recent work and team updates
  • Keep current offers on your social profiles

Keep your profiles current while you run your business.

Try it for 3 days • $0 today • Cancel anytime

The work Apaya handles

Social media stays active every week. Plans from $55/month.

Apaya creates, schedules, publishes, and reports on social media posts for small teams that need consistent output with less manual production work.

Captions and graphics

Turn your website, photos, and brand instructions into posts you can review and edit.

Scheduling and publishing

Organize posts on your calendar and publish to your connected accounts from one place.

Control over every campaign

Review and approve each post, or enable automatic publishing for campaigns you choose. Change the settings or pause when you need to.

Starting at

$55

/month billed annually

Start with one brand, then move up when you need more social accounts, templates, or analytics.

How Apaya works for HR and staffing agencies.

Point it at your website. It learns your agency, your specialties, and the industries you serve. Then it writes, designs, schedules, and publishes—every day, across every platform. Here’s the step-by-step.

See all features →

Your Website

It starts with your website.

Just paste your URL. Apaya’s social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.

How brand learning works →

Your Brand Profile

Extracted from your website.

A
About Your Brand
Vision
Industry
Tone & Personality
Target Audience
Selling Points

+ Niche, Pain Points, CTAs, and more

Content Creation

Then it creates 30 days of content.

Apaya’s AI content engine creates social media posts that sound like they came from your agency—job market insights, hiring tips, placement success stories, industry trends. Every post is yours to review before it goes live. Approve what you love, skip what you don’t. You stay in control.

Content Ready for Review

30 posts generated for this month.

AI-generated Instagram post preview
Instagram
AI-generated LinkedIn post preview
LinkedIn
AI-generated Facebook post preview
Facebook
Showing 3 of 30 posts
Approve & Schedule

Scheduling

Your content calendar, handled.

No more scrambling, no more forgetting to post. Apaya’s social media scheduler picks the right times and publishes automatically. Your social media stays active while you fill open positions and manage client relationships.

How scheduling works →

Mon
3
Today
4
Wed
5
Thu
6
Fri
7
Sat
8
Sun
9
Done
Done
3 PM
6 PM
8 PM
11 AM
4 PM
3 PM
6 PM
9 PM
9 AM
5 PM
10 AM
2 PM
11 AM
4 PM
Published
Scheduled
18 posts this week

Publishing

Publishes to Instagram, Facebook, LinkedIn, and X.

Your candidates and clients are on different platforms. Apaya’s social media publisher formats and tailors your content for each one—so your agency shows up wherever people are looking, without you managing four separate strategies.

Publishing to 7 platforms

One post, sent to every account.

Instagram
Published
Facebook
Published
LinkedIn
Published
X
Published
TikTok
Published
Pinterest
Published
Google Business
Published

Analytics

See what's working. Do more of it.

Stop guessing which content drives growth. Apaya’s social media analytics track performance across all your platforms and shows you exactly which posts generate candidate applications and client leads—then creates more like them automatically.

See analytics in action →

Performance Dashboard

Every platform's numbers in one place.

Total Posts
194
posts published
Reach +12%
4.2K
accounts reached
Engagement +8%
847
accounts engaged
Clicks +24%
312
profile clicks
Cross-Platform
LinkedIn
+312
Facebook
+248
Instagram
+189

Candidates and employers research your agency online. Give them something to see.

A hiring manager searches for staffing partners and finds your agency’s profile—but your last post was three months ago. They move on. Apaya keeps your profiles active with daily posts—job market insights, placement wins, hiring tips—so when someone checks you out, your agency looks active and credible.

Attract both talent and clients without lifting a finger.

You didn’t start a staffing agency to become a social media manager. Apaya handles the entire process: writes captions that sound like your team, designs graphics that match your brand, and publishes on schedule across all four platforms. You review and approve if you want—or let it run hands-free.

Compete with Indeed and LinkedIn’s own content—on a staffing agency budget.

The job boards and enterprise firms pump out polished content daily because they have marketing departments. You don’t—but Apaya closes that gap. Consistent, professional posts that demonstrate your industry expertise and personal touch. Same output as a marketing hire, for a fraction of the cost.

Track which posts generate applications and client inquiries.

Apaya tracks what happens after someone sees your post—website visits, job board clicks, contact form submissions, new client inquiries. You see which content drives business and which doesn’t. No guessing, no vanity metrics. Just data tied to real placements and real revenue.

See Pricing →

AI social media automation for every platform you need.

Apaya's AI manages your entire social media presence across all major platforms. Create, schedule, and publish content automatically while maintaining your unique brand voice on every network.

Get started with Apaya.

Plans from $55/month. Start with a 3-day free trial — cancel anytime.

  • AI content generation in your brand voice
  • Automated scheduling and publishing
  • Brand framework + social analytics
  • Choose review or automatic publishing for each campaign

Self-serve plans

From $55/mo

Billed annually. Monthly billing available.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime

See all plans and compare →

Frequently Asked Questions

👏

Automate.

Save hours, cut costs, and experience growth.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime