Social media cross posting tool.
Apaya is a social media cross posting tool that helps you create, review, schedule, and publish one post across your connected accounts from one dashboard.
Try it for 3 days • $0 today • Cancel anytimeCreate, review, schedule, and publish across Instagram, Facebook, LinkedIn, and X from one dashboard.
AI that writes, designs, and schedules your social media.
Apaya learns your brand from your website, then uses AI to write posts, design graphics, and schedule a full month of content across LinkedIn, Instagram, Facebook, and X. You review and approve before anything publishes.
Writes.
Posts, captions, and hooks.
Designs.
Graphics, carousels, thumbnails.
Schedules.
A full month at a time.
Tracks.
Performance across accounts.
Cross-posting should not mean logging into four different platforms.
Most small teams do this by hand. Open Instagram, then Facebook, then LinkedIn, then X. Copy the caption, upload the media again, and hope nothing gets missed.
Too many tabs.
Every platform has its own login, composer, account switcher, and posting rules.
Easy mistakes.
Wrong caption, wrong image crop, wrong account. Manual copy and paste makes small errors public.
Inconsistent posting.
The busier the week gets, the easier it is for the calendar to go quiet.
Too much friction.
When posting feels like another chore, it keeps getting pushed to tomorrow.
How Apaya gets one post published across your channels.
Create or generate your content.
Apaya can generate captions, branded visuals, carousel posts, and short-form videos from your brand profile. You can also upload your own photos or videos and build posts from those assets.
Choose where it should publish.
Select Instagram, Facebook, LinkedIn, X, or any combination of connected accounts. Apaya publishes the same approved post to the places you choose.
Review, schedule, and publish.
Review posts before they go live. Schedule across platforms from one dashboard. Approved posts publish automatically at the planned time.
Write it once. Send it everywhere you need it.
Apaya creates one post and publishes that same post to the supported accounts you choose. That is the point: less busywork, fewer missed updates, and a calendar that does not go quiet.
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Create the post once.
Generate it with Apaya or upload your own media and write the caption yourself.
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Pick the accounts.
Choose Instagram, Facebook, LinkedIn, X, or the connected accounts that should receive it.
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Schedule it once.
Apaya publishes the post to those accounts at the planned time.
New brand identity is live.
We started with 47 sketches and narrowed it down to one simple mark.
One approved post. Four selected destinations. No extra native-platform publishing steps.
Cross-platform publishing for teams trying to stay consistent.
The hard part is knowing what to post, getting it ready, and making sure it goes out. Apaya keeps that work in one place.
Apaya gives you a multi-platform social media tool, a cross platform scheduler, and content creation in the same place, so you can manage all social media in one place instead of stitching together AI tools, design tools, and schedulers.
- Create before you schedule
- Generate captions and visuals in Apaya, then move finished drafts into the publishing calendar.
- Choose the destinations
- Send the same approved post to Instagram, Facebook, LinkedIn, X, or any connected accounts you select.
- Schedule across platforms
- See what is going to Instagram, Facebook, LinkedIn, and X without maintaining a separate spreadsheet.
- Review before publishing
- Approve, edit, regenerate, or reschedule posts before they go live.
Create the post types your business already uses.
Apaya helps you create or upload content, add the caption, choose the connected accounts, and schedule the post. Format availability can vary by platform, but the workflow stays simple.
AI-generated photo posts.
Branded graphics with captions, headlines, and hashtags prepared in one workflow.
AI-generated carousels.
Multi-slide carousel posts for Instagram and document-style carousels for LinkedIn when it makes sense.
AI-generated short-form video.
Short-form video content with captions written from your brand context and added to the calendar.
Uploaded photo posts.
Bring your own product shots, team photos, and behind-the-scenes images. Apaya writes the captions and schedules them.
Uploaded video posts.
Upload your own videos. Apaya helps prepare the caption and schedule the post across the right platforms.
LinkedIn document carousels.
Document-style carousels built for LinkedIn when the topic deserves more than a single post.
Instagram Stories.
Vertical Instagram Stories when you want to publish a story instead of a feed post.
Who uses Apaya for social media cross-posting.
If posting across platforms is part of your job, Apaya supports the way your team works.
Small businesses.
Stay consistent across Instagram, Facebook, LinkedIn, and X without hiring a social media manager or burning your weekends.
Agencies and multi-brand teams.
Manage multiple brands and client accounts from one workspace. Cross-post across each client's connected networks without losing track.
Real estate teams.
Push new listings, market updates, and tips to every connected account so leads see you wherever they spend their time.
Ecommerce brands.
Promote products, drops, and seasonal campaigns to your connected accounts without rebuilding each update by hand.
Professional services.
Build trust on LinkedIn while staying visible on Instagram, Facebook, and X. One workflow for the supported channels that matter.
Marketing teams of one.
If you are the entire social team, Apaya gives you a multi-platform social media tool, content generator, and scheduler in one place.
Related social media tools from Apaya.
Cross-posting works best when it is part of a full workflow.
AI social media post generator.
Generate captions, visuals, and hashtags in your brand voice before they ever go to the scheduler.
AI social media scheduling tool.
Schedule across platforms from one calendar with smart timing and queue management.
AI social media automation.
Turn the whole pipeline on autopilot, from content generation to publishing across connected accounts.
AI social media image generator.
Branded visuals sized for each platform, generated from your logo, colors, and templates.
Managed social media service.
Want someone else to run cross-posting for you? Our team uses Apaya to manage your social media end to end.
Results from businesses like yours.
Your social media could look like this too.
"We went from posting once a week — when we remembered — to daily thought leadership on LinkedIn and Instagram. Engagement doubled in weeks, and nobody on our dev team had to touch it."
Abhisek Sharma Owner at SCP Technologies
"I used to spend my Sunday nights writing posts for the week. Now Apaya handles our customer stories and promotions automatically. Inquiries are up 25% and I got my weekends back."
Sarah Chen Owner at BerksConnect
"We manage social for 50+ clients. Before Apaya, that meant 50+ content calendars built by hand. Now the AI drafts everything and my team just refines. We cut production time by 40% and our clients are getting better results."
Mike Patel Director at Resultris Agency
"Our social traffic was flat for a year. We switched to Apaya and within two months, social traffic was up 20% and sales from social channels grew 15%. The posts are consistent and sound like us."
Emma Lopez Manager at Toperty
"I'm a one-person marketing team. Before Apaya, I'd go weeks without posting. Now we publish daily across three platforms. Followers grew 25% in three months and I spend maybe 20 minutes a week reviewing posts."
Jordan Kim Director at Doors4Jobs
Ready to see it work for you?
Start Your 3-Day Free TrialTry it for 3 days • $0 today • Cancel anytime
Get started with Apaya.
Plans from $59/month. Start with a 3-day free trial — cancel anytime.
- AI content generation in your brand voice
- Automated scheduling and publishing
- Brand framework + social analytics
- Review and approve, or run hands-off
Self-serve plans
From $59/mo
Billed annually. Monthly billing available.
Start Your Free TrialTry it for 3 days • $0 today • Cancel anytime
Want it done for you?
Managed plans from $499/mo — our team runs your social media for you.
Learn about managed plans →Cross-Posting FAQs.
Common questions about Apaya's social media cross-posting tool.
What is a social media cross-posting tool?
Can I post to multiple social media platforms at once with Apaya?
Does Apaya publish to TikTok?
Should I publish the same post to multiple platforms?
Can I review posts before they publish?
Does Apaya generate the content too?
How is Apaya different from a simple posting tool?
Spend less time switching tabs.
Create, schedule, and publish social media content across Instagram, Facebook, LinkedIn, and X from one dashboard.
Start Your 3-Day Free TrialTry it for 3 days • $0 today • Cancel anytime