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Create, schedule, publish, and analyze

AI social media software for financial advisors.

Apaya creates social media captions and branded graphics from your firm's approved service information and educational topics. Your team reviews the content, and Apaya schedules and publishes approved posts automatically. Keep your advisory firm's profiles current with less routine writing and design work.

Start Your 3-Day Free Trial Try it for 3 days • $0 today • Cancel anytime
Apaya's all-in-one social media management dashboard

The best social media management software for Financial Advisors.

Apaya's AI creates, schedules, publishes, and reports on social media posts for Financial Advisors that need consistent output with less manual production work.

Generate social media posts

Use AI to generate posts for your social media profiles.

Schedule social media posts

Schedule your posts to publish at the best time for your audience.

Crosspost to any social media platform

Share to your other social media accounts from one place.

Get insights for social media growth

Get insights into your social media pages and audience.

You know you should be posting to social media more.

Your business should be on LinkedIn, Instagram, and Facebook every day. It isn't. Not because you don't care. Because you're running a business and it always gets pushed to tomorrow.

  • Writing captions isn't your job
  • Designing graphics isn't your job
  • Figuring out what to post isn't your job
Client meeting at 2pm
Payroll due Friday
Customer complaint!
Quarterly taxes
Invoice overdue!
Fix the website bug
47 unread emails
Call supplier back
Staff scheduling
Update pricing
Review contracts
Insurance renewal
Bank reconciliation
Order inventory
Vendor payment
Team meeting prep
Post to social media...
"Maybe next week..."

AI-generated social media for financial advisors.

Market commentary, retirement planning tips, wealth-building education — Apaya creates posts that build trust and keep your advisory expertise visible to clients and prospects.

S
Summit Wealth Advisors
Instagram post preview
Summit Wealth Advisors social media post

Summit Wealth Advisors The biggest retirement mistake we see? Waiting until 55 to start planning. Here are 4 moves you can make in your 30s and 40s that dramatically change your retirement outlook.

S
Summit Wealth Advisors
LinkedIn post preview

Helped a business owner restructure their exit strategy last quarter. They were planning to sell outright — but a phased transition saved them $320K in capital gains and kept their key employees in place. Sometimes the best financial move is slowing down.

Summit Wealth Advisors social media post
S
Summit Wealth Advisors
Facebook post preview

Market volatility making you nervous? That's normal. Before you make any changes to your portfolio, here are 3 questions to ask yourself first. And remember — your financial plan was built for moments exactly like this.

Summit Wealth Advisors social media post

Why automate your social media?

Let Apaya handle the recurring work of creating and publishing your posts.

1

Take production off your plate.

  • Captions written from your business information
  • Graphics made with your photos and brand assets
  • Review and edit the posts in one place
2

Your social profiles stay active.

  • Set a posting schedule for your connected accounts
  • Choose review or automatic publishing
  • Update or pause a campaign when plans change
3

Give visitors something useful to see.

  • Explain your services
  • Share recent work and team updates
  • Keep current offers on your social profiles

Keep your profiles current while you run your business.

Try it for 3 days • $0 today • Cancel anytime

The work Apaya handles

Social media stays active every week. Plans from $55/month.

Apaya creates, schedules, publishes, and reports on social media posts for small teams that need consistent output with less manual production work.

Captions and graphics

Turn your website, photos, and brand instructions into posts you can review and edit.

Scheduling and publishing

Organize posts on your calendar and publish to your connected accounts from one place.

Control over every campaign

Review and approve each post, or enable automatic publishing for campaigns you choose. Change the settings or pause when you need to.

Starting at

$55

/month billed annually

Start with one brand, then move up when you need more social accounts, templates, or analytics.

How Apaya works for financial advisors.

Point it at your website. It learns your practice, your services, and how you talk to clients. Then it writes, designs, schedules, and publishes—every day, across every platform. Here's the step-by-step.

See all features →

Your Website

It starts with your website.

Just paste your URL. Apaya's social media management starts by analyzing every page of your website—extracting your voice, your audience, your differentiators, your logo, and your colors. No forms. No questionnaires. This is how every post sounds like you and looks like you.

How brand learning works →

Your Brand Profile

Extracted from your website.

A
About Your Brand
Vision
Industry
Tone & Personality
Target Audience
Selling Points

+ Niche, Pain Points, CTAs, and more

Content Creation

Then it creates 30 days of content.

Apaya's AI content engine creates social media posts that sound like they came from your practice—market commentary, retirement planning tips, financial education, practice updates. Every post is yours to review before it goes live. Approve what you love, skip what you don't. You stay in control.

Content Ready for Review

30 posts generated for this month.

AI-generated Instagram post preview
Instagram
AI-generated LinkedIn post preview
LinkedIn
AI-generated Facebook post preview
Facebook
Showing 3 of 30 posts
Approve & Schedule

Scheduling

Your content calendar, handled.

No more scrambling, no more forgetting to post. Apaya's social media scheduler picks the right times and publishes automatically. Your social media stays active while you serve clients.

How scheduling works →

Mon
3
Today
4
Wed
5
Thu
6
Fri
7
Sat
8
Sun
9
Done
Done
3 PM
6 PM
8 PM
11 AM
4 PM
3 PM
6 PM
9 PM
9 AM
5 PM
10 AM
2 PM
11 AM
4 PM
Published
Scheduled
18 posts this week

Publishing

Publishes to Instagram, Facebook, LinkedIn, and X.

Your clients and prospects are on different platforms. Apaya's social media publisher formats and tailors your content for each one—so your practice shows up wherever people are looking, without you managing four separate strategies.

Publishing to 7 platforms

One post, sent to every account.

Instagram
Published
Facebook
Published
LinkedIn
Published
X
Published
TikTok
Published
Pinterest
Published
Google Business
Published

Analytics

See what's working. Do more of it.

Stop guessing which content drives growth. Apaya's social media analytics track performance across all your platforms and shows you exactly which posts are working—then creates more like them automatically.

See analytics in action →

Performance Dashboard

Every platform's numbers in one place.

Total Posts
194
posts published
Reach +12%
4.2K
accounts reached
Engagement +8%
847
accounts engaged
Clicks +24%
312
profile clicks
Cross-Platform
LinkedIn
+312
Facebook
+248
Instagram
+189

Clients research advisors online before booking a consultation. Give them something to trust.

A prospective client Googles 'financial advisor near me,' finds your profile, and sees your last post was three months ago. They move on to an advisor who looks active and engaged. Apaya keeps your profiles current with daily posts—market insights, retirement tips, financial education—so when someone checks you out, your practice looks credible and thriving.

Build trust through financial education without writing a single word.

You became a CFP to help people build wealth—not to become a content creator. Apaya handles the entire process: writes captions that sound like you, designs graphics that match your brand, and publishes on schedule across all four platforms. You review and approve if you want—or let it run hands-free.

Compete with robo-advisors and wirehouse teams that have dedicated marketing departments.

Large wirehouses and robo-advisor platforms post polished content every day because they have marketing teams and million-dollar budgets. You don't—but Apaya closes that gap. Consistent, professional posts that demonstrate your expertise and the human value you bring. Same output as a marketing hire, for a fraction of the cost.

See which posts generate consultation requests.

Apaya tracks what happens after someone sees your post—website visits, contact page clicks, consultation bookings. You see which content drives business and which doesn't. No guessing, no vanity metrics. Just data tied to real results.

See Pricing →

AI social media automation for every platform you need.

Apaya's AI manages your entire social media presence across all major platforms. Create, schedule, and publish content automatically while maintaining your unique brand voice on every network.

Get started with Apaya.

Plans from $55/month. Start with a 3-day free trial — cancel anytime.

  • AI content generation in your brand voice
  • Automated scheduling and publishing
  • Brand framework + social analytics
  • Choose review or automatic publishing for each campaign

Self-serve plans

From $55/mo

Billed annually. Monthly billing available.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime

See all plans and compare →

Frequently Asked Questions

👏

Automate.

Save hours, cut costs, and experience growth.

Start Your Free Trial

Try it for 3 days • $0 today • Cancel anytime